What Will WIND Do?
Windstream’s stock has been under $2 for a month now. It may go as low as $1 according to a few speculators. On top of that, they are sitting on […]
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Marketing
Top 2 Lessons from Amazon
Amazon is a lot of things including too big to fail and not paying its fair share of taxes while it Craigslists a lot of economic sectors. However, Bezos is
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2 Lessons From the Holiday Season
Here are two lessons from this holiday season. One: be grateful, especially for your employees and customers. And tell them! Two: everyone has a favorite holiday movie, whether it is
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Go For the SPIFF!
While providers (especially public ones) look quarter to quarter, they expect agents to think and act long term. “Stop going with the lowest price or the highest Spiff!” Oh, okay.
Really Caring About the Customer
Saw this GapingVoid post and it made me think about yesterday’s post and how we take the next step. Companies (that are run by techie CEOs) think that a new
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Lifetime Customer Value
This isn’t a metric that analysts look at: LCV [Lifetime Customer Value]. Analysts look at churn (and quite frankly I do not believe anyone’s churn number. If it was almost
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