Informa should already know this since they purchased UBM (a VAR based event company), but apparently they don’t. The Channel is an Umbrella composed several discrete partner types: Agents, VARs, […]
To Expo Owners: Take Note Read More »
It seems that every event will now sell your info – thanks Informa!!! If so, then why sell badge scanners to exhibitors? They are already getting the list. To the
Email Marketing to Partners Read More »
In the wake of yet another company getting into the channel martech game, I ask you to examine this study. “According to data collected by the SiriusDecisions Command Center, fewer than
I have had a lot of discussions with channel partners in the last few weeks. One thing is clear: the landscape of carriers is changing. Consolidation makes our life miserable.
What a Time to Be a Telecom Advisor Read More »
There was a big show floor in Vegas, but several attendees commented that it was one and done. Those vendors won’t be back next year. Forrester’s McBain: 70% of Partners
Thoughts from Vegas Read More »
So many providers think if I sign up 4 or 5 master agencies sales will explode. It doesn’t work that way. I know that the masters inflate the number of
The Master Agency Model and Challenge Read More »
