CVX Expo in Scottsdale at Talking Stick Resort & Casino is in its third year. Registration was up from year 2.
On the SD-WAN panel, while some panelists didn’t pay attention to instructions about telling sales stories, Ryan from Sandler Partners did and tackled the topic well. When panelists treat the session like a chance to do commercials, I’d like to tell you how much it turns everyone off. It does you no good to push your commercial at us, when we are sitting there to hear stories about selling SD-WAN and instead get everything but that.
Best lesson from that session: more than 98% of businesses are SMALL business. Understand how any of the myriad “SDWAN” solutions benefit your target customer.
On the CyberSec panel, big props to Hilary at CORO.net who told a great sales success story about a private school buying cybersec. It was as close to a roadmap for partners to follow to get a cybersec deal sold as you can get in under 10 minutes!
Want to thank Dany from COLOTRAQ for moderating the AI panel for me. (Currently, I have little desire to be talking about artificial intelligence.)
On the floor, I want to rate booths next year. So many companies do themselves a disservice by having nonsense on their booth and banner. Tell us what you do in 10 words or less! Don’t make me guess, because I don’t care enough to guess. The whole idea is to Garner Interest. Make people want to stop. Not make them guess what you do.
Top Golf, poker, VR games, racing cars — there was plenty to do each night after the expo closed.
I want to thank the attendees that showed up for any of the 4 sessions I was involved in, including the Channel Manager training this morning that was lively and satisfying. I hope you took home a nugget or two to put to work for you!
It was a good show for RAD-INFO Inc as we got a few good leads out of the show!
It was great seeing friends at this show. That is one of the best parts of the show. And enjoying sharing the Kentucky Owl with you! See you next year!