APEX Adds Services for Partners
APEX is the nickname for AT&T Partner Exchange. Contrary to the term Partner, it is a wholesale program. AireSpring, Nitel, TPX and other CLECs are on the APEX platform buying …
Telecom
Bad Moves in Telecom
Fierce did a list of the 10 worst telecom business moves of the past 10 years. Here is my list of telecom disasters in the last 10 years. (1) InterNAP …
Is SD-WAN Now Just Table Stakes?
More SD-WAN noise this morning from RapidScale with Citrix and Velocloud signing Star2Star. I guess SD-WAN is just table stakes today. Every provider is announcing that they are leveraging the …
Outages Are For CX
This was startling (true but I haven’t seen it in print before): “I used to work for a large telecoms company and my impression of the industry at the time …
Customer Experience is the Holy Grail
You can be transactional – or you can be consultative. I think that talking about Outcomes is more important than discussing features. It will become even more important as our …
How to Sell Other Stuff
One problem that our industry has is a lack of branding. We not only don’t brand companies, we barely take the time to package and market technology. We are acronym …